OpFocus' Area of Expertise

Strategic Salesforce Consultants

OpFocus is focused on empowering companies to achieve growth goals by aligning Salesforce and GTM apps to the people, process, technology, data, and reporting needed to execute.

Operational Excellence on Salesforce

Ops excellence is achieved by viewing tech as one piece of a broader GTM system that includes people, processes, systems, data, and reporting.

Growth-focused Approach

Every engagement begins by asking ‘what is your current ARR and what does it need to be 12 months from now?’ The answer drives all future work to ensure it supports company growth goals.

Best Practices

Complementing our core Salesforce services, OpFocus offers Marketo, Pardot, CPQ, Custom Development, and Strategic consulting services.

Diversified Services

Complementing our core Salesforce services, OpFocus offers Marketo, Pardot, CPQ, Custom Development, and Strategic consulting services.

David Carnes

OpFocus, Founder and CEO

David Carnes worked for three software companies at the intersection between technology and business operations, before founding OpFocus.

Along the way he earned a Masters in Software Engineering. David is a regular speaker at Salesforce events around the world and the host of Dashbboard Dōjō, a monthly training series on Salesforce Reports and Dashboards.

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Anna Sanko

Senior Director of Sales

In her role as Sr. Director of Sales at OpFocus, Anna leads a team of industry-veteran, consultative sales managers.

The team works with high-growth SaaS companies to align RevOps driven strategy engagements, systems implementations, and process optimizations on the Salesforce platform and broader tech stack.

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