Our Focus on Value Creation
The first year of an investment can set the growth trajectory for the duration of the business.
RightStar’s belief and experience makes the case that no business function has the potential to create greater long-term equity value than the strategy and execution of how a company goes to market.
Drawing on our collective experience partnering with over 150 PE firms and 450+ portfolio companies our members provide the essential expertise to achieve sustained growth.
You can make the case that no business function has the potential to create more sustained, long-term equity value than the sales and marketing functions.
Focused on private equity-backed portfolio companies, the RightStar Alliance is a seamless team of expert partners who can deliver every aspect of brand development, marketing, sales, revenue growth, and GTM technology.